Ed Vaizey MP, Minister of State for Culture and the Digital Economy, has announced the launch of Creative Nation – a new programme for UK creative,and digital businesses.
Revealed today at Creative England Live’s Catalyst event, staged at Google’s London headquarters, Creative Nation will work to encourage industry-wide innovation.
“The government is already helping to create the right environment for UK businesses to grow,” says Vaizey, “so I am delighted to launch the new Creative Nation programme bringing large organisations and smaller companies together.”
“It will encourage big businesses from across the UK to explore the boundless possibilities for growth and innovation that the UK’s many small, but exceptionally talented, creative business can offer.”
Caroline Norbury MBE, CEO at Creative England, says: “Creative England invests in and works with hundreds of small creative businesses all over the country and I’ve been continually impressed and inspired by people I’ve met who are using cutting-edge technology, creativity and innovation to address a whole array of diverse market need – in everything from healthcare to retail, insurance, education and hospitality”.
Creative England is expected to open for submissions from creative and digital SMEs later this year.